How It Works
Describe your strategy
A text box appears. Type your investment criteria, target returns, property preferences, and deal requirements.
What to Include
When describing your strategy, try to cover:| Topic | Examples |
|---|---|
| Asset Class | Equity, debt, mezzanine, preferred equity |
| Property Types | Multifamily, industrial, office, retail |
| Risk Profile | Core, core plus, value add, opportunistic |
| Target Geography | Southeast US, top 25 MSAs, Texas markets |
| Deal Size | 50M, minimum $20M |
| Return Targets | 15% IRR, 1.8x equity multiple |
| Other Requirements | Year built, occupancy, value-add potential |
Example Descriptions
Example 1: Multifamily Value Add“We target value-add multifamily in the Southeast US. Deal size between 50M. Minimum IRR of 15%. Prefer properties built after 1990 with renovation upside.”Example 2: Industrial Core Plus
“Looking for core plus industrial and logistics properties in major distribution markets. Target 10-12% levered IRR. Deal size $30M+. Prefer long-term leases with credit tenants.”Example 3: Opportunistic Mixed Strategy
“Opportunistic strategy across multifamily, office, and retail. Focus on distressed assets or repositioning plays. Target 20%+ IRR. Markets include Texas, Florida, and Arizona.”
The more detail you provide, the better Apers can structure your playbook. You can always edit the playbook after Apers creates it.
When to Use Express Mode
Express Mode is great when:- You want to get started quickly
- You have a clear strategy in mind but don’t want to fill out every field
- You’re creating a first draft to refine later
If you need full control over every detail, use Precision Mode instead.