Skip to main content
The Investment Thesis section captures the foundation of your strategy.

Basic Information

Strategy Name
text
Give your playbook a name that describes the strategy (e.g., “Southeast Value-Add Multifamily”).
Status
select
Set the playbook status:
  • Draft: Still being built
  • Active: Ready to use for evaluations
  • Inactive: Paused or archived

Asset Class

Select one or more asset classes:
Asset ClassDescription
EquityDirect ownership investment
DebtLending or debt instruments
MezzanineSubordinated debt financing
Preferred EquityPreferred return equity position
You can select multiple asset classes. For example, a strategy might target both Equity and Preferred Equity deals.

Property Types

Select one or more property types:
CategoryProperty Types
ResidentialMultifamily, Student Housing, Senior Housing, Manufactured Housing, Single Family Rental, BTR
IndustrialIndustrial, Logistics, Manufacturing, R&D, Cold Storage
OfficeOffice, Medical Office, Life Science
RetailRetail, Net Lease
SpecialtyHospitality, Self-Storage, Data Center, Healthcare, Parking, Gaming Entertainment
OtherLand, Agricultural, Timber, Mixed Use, Other
You can select multiple property types. For example, a strategy might cover both Multifamily and Student Housing.

Risk Profile

Select one or more risk levels:
Risk LevelDescription
CoreStabilized, low-risk assets
Core PlusStabilized with minor value-add potential
Value AddSignificant improvement opportunities
OpportunisticHigh risk, high return potential
You can select multiple risk profiles. For example, a strategy might target both Value Add and Opportunistic deals.

Additional Details

Target Geography
text
Describe where you want to invest (e.g., “Top 25 MSAs in the US” or “Southeast and Texas markets”).
Investment Objective
text
Describe your overall goal for this strategy.
Last modified on January 25, 2026